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荔枝与潮玩品牌Koliliko合作，探索多元化线上场景

发布时间：2022-04-01

以音频为中心的社交和娱乐平台荔枝集团（“荔枝”）近日与潮玩品牌Koliliko达成合作，共同探索多元化线上娱乐场景。

荔枝与Koliliko合作推出的线上盲盒已在荔枝App多个频道内上线，荔枝将Koliliko旗下盲盒IP“肥柴满满”的形象植入到平台内音频娱乐端互动功能中，开创盲盒IP线上互动场景，旨在为用户提供多元化的线上娱乐体验，深受站内年轻用户的喜爱。

此次也是荔枝集团在盲盒IP内容增值方向上的首次合作，以荔枝APP为试点平台进行线上互动场景的多元化探索，助力业务模式的创新，拓展优质内容的商业化。

荔枝始终以用户体验为中心，不断丰富和优化产品形态，旨在为用户提供创新有趣的互动方式，满足年轻用户的线上娱乐需求，持续提升用户参与度，加强社区氛围。未来，荔枝也希望与更多品牌IP合作探索多样化的线上互动娱乐场景，充分利用双方优势，实现互利共赢。

关于荔枝集团

荔枝集团打造了综合性的全球化音频生态系统，致力于通过多样化产品组合满足用户对于音频娱乐以及在线社交的需求，使每个人都能在全球化的音频生态系统中通过声音连接与互动。荔枝公司于2020年1月在纳斯达克上市。

Safe Harbor Statement

This press release contains forward-looking statements. These statements are made under the “safe harbor” provisions of the U.S. Private Securities Litigation Reform Act of 1995. Statements that are not historical facts, including statements about the Company’s beliefs and expectations, are forward-looking statements. Forward-looking statements involve inherent risks and uncertainties, and a number of factors could cause actual results to differ materially from those contained in any forward-looking statement. In some cases, forward-looking statements can be identified by words or phrases such as “may”, “will,” “expect,” “anticipate,” “target,” “aim,” “estimate,” “intend,” “plan,” “believe,” “potential,” “continue,” “is/are likely to” or other similar expressions. Further information regarding these and other risks, uncertainties or factors is included in the Company’s filings with the Securities Exchange Commission. All information provided in this press release is as of the date of this press release, and the Company does not undertake any duty to update such information, except as required under applicable law.

For investor and media inquiries, please contact:

In China:

LIZHI INC.

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Tel: +86 (20) 3866-4265

E-mail: [email protected]